Industry & News Archives -

Keys® is Adding Blue Sky Social

Why Keys is Adding Blue Sky Social to Our Communication Plan Keys, a company dedicated to providing pure and natural skincare products, is always looking for innovative ways to connect with its audience. With the evolving landscape of social media, we are excited to announce the addition of Blue Sky Social to our communication strategy. This decision aligns with our mission to foster authentic connections and provide transparent communication with our customers. Here’s why we believe Blue Sky Social is the perfect platform for us: Decentralization and User Control One of the most compelling reasons for incorporating Blue Sky Social into our social media plan is its decentralized nature. Unlike traditional platforms that are controlled by a single entity, Blue Sky operates using the Authenticated Transfer Protocol (AT Protocol), which allows users to have more control over their data and content. This aligns with Keys’ values of transparency and user empowerment, as we believe that our customers should have control over their interactions and personal information. Enhanced Privacy and Security In today’s digital age, privacy concerns are paramount. Blue Sky’s decentralized structure ensures that no single company has full control over user data, reducing the risk of data breaches or […]

Free Domestic Shipping

Keys to Savings: Unlock Free Shipping on Domestic Orders Over $75! 🔑📦 Attention, savvy shoppers! If you’re looking for high-quality, natural skincare products that won’t break the bank, Keys Pure Skincare has a deal that will make you smile. When you place a domestic USA order of $75 or more on their website, you’ll receive free domestic shipping! That is like a 14% savings on your order🎉 Canada, You automatically receive an everyday discount of 10% Off everything to help defray high Canada Post fees. More Products, Less Shipping Costs 💰 With this incredible offer, you can stock up on your favorite Keys Pure Skincare essentials without worrying about pesky shipping fees eating into your budget. Whether you’re a fan of their popular Tortuga lotion or their innovative Nextra NeoRetinol Complex Serum, you can add more of what you love to your cart and enjoy the savings. Treat Yourself (and Your Skin!) 🧴 Keys Pure Skincare’s commitment to natural, chemical-free, and therapeutic ingredients means you can indulge in a little self-care without compromising your skin’s health. Their products are designed to solve skin problems while making you feel and look good naturally. With free domestic shipping on orders over $75, […]

Revolutionizing Delivery: Our Commitment to Innovative and Sustainable Shipping Solutions

Big Changes in Shipping Offering New Options In the face of changing global logistics landscapes and consumer expectations, businesses are constantly seeking ways to adapt and improve their shipping practices. Our commitment to innovative and sustainable shipping solutions encapsulates a forward-thinking approach to these challenges, signaling a shift towards more efficient, reliable, and eco-friendly methods of getting goods to customers. This change suggests a transformative shift in operations that not only prioritizes the customer experience but also aligns with broader environmental and social responsibility goals. Logistics and shipping are some of the toughest and most expensive business challenges. Equally, you, the consumer, take the brunt of the expense, but there is hidden costs to manufacturers you never see. Since well before COVID, we have asked USPS, FedEx, and others for a simple, more cost-effective solution to priority services. Finally, there is a solution that will benefit the consumer and us. For years, the USPS has considered letters the same as packages, which was totally wrong thinking. As letters have fallen by the side to email and text, the USPS has finally realized that they must streamline package delivery as a priority. The USPS Ground Advantage™ service is an affordable and […]

Future of Natural Skincare

The Future of Natural Skincare: Innovations to Watch For In 2024 Nowadays, much of the natural products industry seems stalled and very introspective. Keys® has always been an innovator in our engineering culture. Much of the marketing and celebrity hype has quieted down, but the industry, in general, has stopped innovating. A few of us are carrying the torch of innovation and discovery. There are lots of exciting things going on behind the curtains. So what will the future bring for skincare. When Keys® started, many phrases and words we used were unheard of in the skincare industry. Our affiliations with the National Institutes of Health and Universities enable us to explore major trends that are now somewhat common phrases. Microbiome, Probiome, and Science Based Skincare are fairly common, and much of the industry has adopted them without necessarily understanding what they mean. Innovation is a constant model, or companies and products die. As much as people think the industry has advanced, it still has a long way to go in understanding ingredients that are still undiscovered, but the combinations of ingredient interactions are a virtually unexplored science. The natural skincare industry is constantly evolving, with new innovations and technologies […]

New Luminos PLUS with Zinc Oxide for Problem Skin

We are happy and super excited to announce a new product called Luminos PLUS with Zinc Oxide. It is a wide-range anti-aging product because it protects and restores across many fronts. Luminos PLUS Zinc Oxide is another tool in staving off aging caused by our environment. We are still 100% advocates of covering up with UPF clothing, a big UPF hat, UV protective sunglasses, and sunscreen on exposed areas. Luminos PLUS is a way to fight back time. luminos PLUS is genuinely a bit of a time machine that even makes this guy look better and younger.

Avo Jel – A Vegan Alternative to Petroleum Jelly

Keys New Avo Jel is much more than just a replacement for petroleum jelly. It carries with it all the features, benefits and advantages of pure avocado oil. Read about what you can expect from this revolutionary new product from Keys.

Phthalates – Diabetes + Hair Loss

So what are Phthalates? The Everywhere Chemical Phthalates are perhaps the nastiest chemicals found in personal care products. The FDA banned them for food, but not personal care. Perhaps the FDA has forgotten that skin absorption is the same as ingesting chemical In my book, Chemical-Free Skin Health®, I spent much time explaining Phthalates. Here is a quick summary What are phthalates? Phthalates are a family of artificial chemical compounds developed in the last century to be used to manufacture plastics, solvents, and personal care products. They are colorless, odorless, oily liquids that do not evaporate quickly and do not chemically bind to the material they are added to. How am I exposed to phthalates? Ingestion, inhalation, skin absorption, and intravenous injection are potential exposure pathways. The ever-present use of phthalates as an additive to PVC (polyvinyl chloride) products to make them flexible and to personal care products to make fragrances last longer in the past 50 years has resulted in widespread general population exposure. Phthalates are readily absorbed into the human body and quickly converted to their respective metabolites. Unlike some chemicals, they pass out of the body quickly in urine and feces. Phthalates can interact with each other […]

Nextra® NeoRetinol – Exceeding Expectations

Nextra® NeoRetinol Discovery – Better Than Retinol “I am in my 60’s and have been using Retinol for decades. By far, it is the best skincare product ever invented. I have purchased Retinol in tiny tubes for over $300 each for years, and it has been worth it until Nextra® NeoRetinol. When Bob Root researched and invented NeoRetinol, I was skeptical; how was it possible to recreate a Retinol that can be used every day, in the sun and without side effects. I started using Nextra NeorRetinol over a year ago, and I use it every day with none of the side effects of Retinol. It is amazing, and it has an amazing price. It is important to note that Retinol is a vitamin A ester developed many years ago with side effects as legendary as its effects. We have developed NeoRetinol that does all the same things as Retinol, but with none of the side effects.” Wendy Steele Keys® CEO Retinol is the staple of just about everyone’s skin regimen that wants to turn back the clock. Retinol is a vitamin A ester developed many years ago, primarily for acute acne sufferers. The effects are legendary, as are the […]

Grace and Frankie Netflix and Keys

Over the months of the last season for Grace and Frankie, we have had numerous inquiries asking if the Eye Butter referred to in Season 7 of Grace and Frankie is Keys® Eye Butter.

First, for the non-followers of the show, Grace and Frankie is an American comedy television series aired by Netflix. The series stars Jane Fonda and Lily Tomlin as the eponymous Grace Hanson and Frankie Bergstein, two aging women who form an unlikely friendship after their husbands reveal they are in love with each other and plan to get married. Throughout season 7 of the show, Grace’s skin care company reference Eye Butter as their new planned breakout product. No surprise, people have asked, “Is that Keys Eye Butter?” Very recently, someone asked if we could give them the website for that Eye Butter, thinking we privately labeled it for the show.

The straight-up answer is, “We have no clue.”

Psoriasis Decoded

Psoriasis Has A Community NIAMS is a research community of the US National Institutes of Health. The NIH is one of the most elite US government institutions dedicated to human health research. It honors both pharmaceutical and natural solutions to disease. The mission of the National Institute of Arthritis and Musculoskeletal and Skin Diseases is to support research into the causes, treatment, and prevention of arthritis and musculoskeletal and skin diseases; the training of basic and clinical scientists to carry out this research; and the dissemination of information on research progress in these diseases. The KEYS® Part Your skin is your largest organ. 80% of people have skin problems. At KEYS®, we create clean, safe, natural products without chemicals that solve these problems. KEYS® supports and contributes to research into skin diseases using natural ingredients for natural solutions. KEYS® products make you feel and look better. Psoriasis Decoded by National Institutes of Health NIAMS If you have been diagnosed with a form of psoriasis or know someone who has, this is a very important article. NIAMS Overview of Psoriasis Psoriasis is a chronic (long-lasting) disease in which the immune system becomes overactive, causing skin cells to multiply too quickly. Patches […]

Keys Made in America

Are Keys Products Made in America? YES! A few years back, a disabled American soldier wrote the book “Buy American.” Alex Nelson said it was our duty to buy American to preserve our manufacturing place in the world. Today more than ever it is even more prescient and meaningful to buy American because all those toys, electronics, and skincare made in China are just not going to be available. Do Your Holiday Shopping Now Freight Waves News reports, “Amazon announced it has started its Black Friday deals on October 4th this year in an attempt to avoid supply chain bottlenecks during the more traditional holiday buying season. This is probably a good idea considering the state of maritime trade right now and the fact that there was $9 billion in online sales on Black Friday 2020.” The logistical and power nightmares in China are just the tip of the iceberg. Problems with the supply chain are jammed packing railyards and ports. Made in America and shipped by the USPS, UPS or FedEx will be your only solution. Keys products are designed and made in America. Many products, especially those from celebrity brands, are made in China. They are disappearing from […]

Remembering Steve Jobs 🍎

You might ask yourself, what does Steve Jobs have to do with Keys. It is a fair question. The answer is a lot! It is important to us to remember the anniversary of his death ten years ago October 5. Bob Root, Keys Scientist, was heavily involved with the launch of the Macintosh computer both at Apple and through Chiat Day. Bob credits Steve with much of the philosophy and design behind all the Keys products. Seventeen years ago, the natural skincare industry was in disarray and clogged with useless products with brown paper labels and little ferries adorning the packaging. Bob saw how natural skin solutions could solve people’s skin problems and make them feel good. He saw how they changed his girlfriend’s life after cancer. It was a challenging market entry, but it also was for Apple entering the personal computer industry behind the behemoth IBM. It took innovation and “Thinking Different.” So is true for Keys amidst the greenwashing times in a very crude industry called natural skincare. Bob lists Steve Jobs, Walt Disney, and Dr. Edwin Land as his inspirations. Edwin Land was one of Steve Jobs idols and was where Bob started his professional career […]

Alternative Skin Health for Me

Alternative Skin: My Annual Plea The meaning of alternative skin health for me is me taking responsibility for my skin health. Being responsible for me as the manager of me. Yes, I consult with doctors and experts, but I am ultimately responsible for my well-being and my skin health. So are you. Keys’ quest for skin health began in 1996 when I was diagnosed and treated for Melanoma skin cancer. A successful Mohs surgery found me afflicted with all sorts of skin disorders from the chemicals in the prescription skincare that was my post-surgery regimen. I said to my boyfriend, “I want to feel good about myself and solve my skin problems. It is no surprise that our mission statement for Keys when it became a real products company was that, “We solve skin problems and make people feel good.” That was nearly 24 years ago. I was shocked when I eliminated a specific list of chemicals called the “Dirty Dozen” that my skin disorders disappeared. We used the phrase “Chemical-Free Skin Health,” which riled even our friends in the industry. They said, “Everything is a chemical.” Not wanting to piss off their supporters, we understood that the phrase meant […]

Special Important Notice – China

China Severe Shipping Bottleneck- Critical Message, August 30, 2021 Dear Customers and Retailers, As you probably have read the headlines, there is a severe supply situation worldwide resulting from Covid. It is becoming extremely tough to get products and materials out of China. It is the proverbial Catch-22! Keys have no immunity to this situation because some containers we use are made in China. As an FYI, almost all skin and personal care products on the market today have to rely on China because the US and Europe have stopped manufacturing the containers and bottles. Hopefully, this will change, but for now, all those made in China stickers you see on just about everything are going to be harder and harder to get. This is an image of the supply chain roadblock in China. Below is a graphic of the 100+ container ships sitting outside of Long Beach, California harbor. Some for over a month. There are no train cars to load containers onto to distribute to locations across the country. There are no empty containers in China because they are all sitting in harbors worldwide waiting to be unloaded or waiting for ships to return home. Container ships are […]

Autoimmune Skin Disorders – The 80/20 Rule

In life, there seem to be consistent numbers that play out. One set is commonly called the 80/20 Rule. In tech, it meant that 20% of the people do 80% of the work. In the science of skin, it seems that 80% of autoimmune skin disorders are caused by just one thing. Recently some science has confirmed that trend. A recent study I have read suggests that 80% of skin disorders are autoimmune related. In my book, Chemical-Free Skin Health®, I connected some of these to chemicals in everyday skincare products. The most notable are Phthalates and Parabens. Phthalates are chemical enhancers of fragrance, and parabens are a biocide preservative. Both toxicities are cumulative. Another 80/20 rule in skincare is that 80% of autoimmune disorders strike women, with 20% affecting men. The most obvious for a first principle thinker is that women are the primary users of chemical-laden skincare and personal care products. When I wrote my book, estimates were that women used an average of 38 personal care products every day. Ironically, another study I have just read that is pre-peer-review notes that autoimmune skin diseases decreased during Covid. Which to me, also relates to the fact that women […]

Social Media Stealing Your Privacy?

For over fifteen years, Keys has strived to develop products that solve skin problems and make people feel good using natural ingredients and remedies. For the last five years, we have battled fake news by fake people playing the ‘natural car’ when they are far from it. Their tool has been social media, and their game is false claims. I see it every day, and you are the ultimate victim. Well, the bullshit is about to end.

Alert – FDA Blocks Sanitizer Imports As Toxic

You should be on alert that the FDA has halted import of all alcohol-based sanitizers made in Mexico. Many US off-brand sanitizers use Mexican sanitizer. Many are sold in bulk to grocery and retail stores for customer use at the front door. FDA found 87% to contain toxic ingredients and wood alcohol even though they claim to be Ethanol.

A Ray of Hope in Seattle for the Homeless & Elderly – Chef Traci.

Our dear friend Chef Traci Calderon reached out to me personally to help her maintain meals for the elderly and homeless in Seattle. I donated, but thought that I would share her plea for help. Seattle has always been good to Keys and we wanted to share her quest with you. By way of background, Traci has been my friend for over 20 years. She is a deep spirit and is the chef at the Atrium at Pike Market in Seattle. When the C-19 thing hit, it hit the elderly around the world very hard. The ray of hope in Seattle is Chef Traci!

Give Blood – The Benefits are Yours & Theirs

Our business is your skin health. A big part is your general health and periodically, we see or hear things that need repeating. In this time of C-19, the need for blood donations is at an all-time critical level. So we offer the following as a rational of how you benefit health-wise and spiritually by giving blood. Please consider donating today for your benefit and the unseen faces who need it. This is probably the only donation you will give that you know exactly where it goes. Beer for Blood When I was in college, the guys used to line up to donate blood for beer money. It was true then and now that the obvious benefits were to help others and benefit by receiving cash, cookies, and a bottle of juice. Blood for Health Fast forward and I am now old enough that having stale blood in my veins is dangerous. My wellness doctor, Dr. Jonathan Wright, told me in a firm way that I should donate a pint every time I was able. At least 4 times a year. Now, this was many years ago and Jonathan was way ahead of the pack. He explained to me […]

Merz Tea Time with Q-Brothers Webcast – Bob Root Keys CTO Interview

Tea Time is a new live online webcast created by Merz to inform in a Joe Rogan style interaction with Merz vendors. One of the first guests in this series was Bob Root, Keys founder, formulator, and head engineer. Take a look at the YouTube webcast herein.

Grocery Shop Smart – Not Often!

The Center for Disease Control, The President and State Health Organizations, are asking us to stay out of the grocery stores for the next two weeks. Why?

The reason we are being asked not to treat grocery shopping as entertainment is that smart people know that we can cap this virus by exposing fewer people to other people. So, where do we typically go when we are being asked to stay at home? Of course, we go grocery shopping. It is allowed, right!

“Blue Babies” Therapy May Help!

Using a regulatory pathway that allows patients with life-threatening conditions to use unapproved therapies, the FDA has granted “emergency expanded access” to Bellerophon Therapeutics’ inhaled nitric oxide delivery system for treating the novel coronavirus.

Also known as compassionate use, the agency’s policy is typically administered on a per-patient basis—at times when clinical trials are infeasible, the benefits are seen to outweigh the risks, and there are no available alternatives.

According to Bellerophon, the FDA’s decision now opens up its INOpulse system for use at high-doses in ventilated COVID-19 patients, immediately.

Get The Facts – Please – PubMed!

Get The Facts! – Please!

Living with an engineer scientist, the common phrase I hear is, “Where Are Your Facts?” When it comes to your health, Dr. Google is an excellent resource as long as individuals do not have an intention for themselves. So, where do we go for HealthLine facts so we can make good decisions? You are responsible for your personal and family health. Having a resource that you can count on is paramount.

National Institutes of Health

Enter the National Institutes of Health PubMed. NIH is the health arm of the US Government and much more. PubMed is a database created by the NIH and resource begun many years ago as Medlars ll™ and Medline™. Now it is a fantastic resource to learn as little or as much as you want about any medical or research subject dealing with human beings and sometimes our pets.

Our New Hand Sanitizer – And A Few Heroes

Keys has a new interim product and it is a maximum strength hand sanitizer. Our Extra Strength Hand Sanitizer took just 20 minutes to develop and seven days to manufacture, market, and start delivering. Seven days total from concept to delivery with lots of heroes to thank along the way.

Craft Distillers – Covid Heroes of a Different Kind

Recognizing Craft Distillers – They May Just Have Saved A Lot of Lives Our new hand sanitizer can be refilled at home. The lead article shows you how to make it. We are a small company and are selling our extra strength sanitizer near cost, but another feel-good story is the distilleries around the world that are stepping up to the cause to make hand sanitizers or sell/give away grain alcohol to make your own. First, recognize that the two biggest fighters of Covid-19 and any other virus are hand washing with simple soap and strong alcohol-based hand sanitizers. Both help to kill the virus in different ways. Both are our first defense. It was only a few hours of Covid-19 news when the store shelves cleared of hand sanitizers, isopropyl alcohol, and sanitizing wipes. Soon after, we started to post on social media that you can use grain and corn alcohol over 150 proof (75%) to do the same thing. Grain alcohol quickly became hard to find. Liquor stores were selling out as people desperately started to look for solutions. Yes, there was hoarding, but there is also a much greater need now and in the future for hand […]

Debunking Hand Sanitizers

Hand Sanitizers, The Right Way, and the Wrong Way. Where to begin? My article, “Just Wash Hands,” has brought a lot of comments. Lots of thank you’s, a few questions and some opinion. Cool, that is what is supposed to happen. Most comments address a short paragraph I wrote about “Hand Sanitizers.” There is a wrong way and a right way. Most of us do it the wrong way. So, I cruised into a Wal-Mart to buy a pair of new windshield wiper blades. I noticed two sanitizer stations at the entrance. One was the right kind, and the other the wrong kind. One was an alcohol towelette, and the other a hand dispenser. One was designed to wipe down the cart and the other to disinfect hands. To my surprise, as I watched for a bit, people grabbed the towelette and wiped their hands with it. It seemed like most people were avoiding the dispenser. Here are my facts. The dispenser, marked as a hand sanitizer, claimed to contain Triclosan and alcohol. Fact, this machine kills all the good and bad bacteria on the skin. I firmly believe, as studies point out, that pathogens populate faster than good colony bacteria. This […]

Keys Vanity Pro Makeup Artist Team Application

Keys Vanity Pro Makeup Artist Team Keys Vanity Pro Team entitles the professional makeup artist to unique benefits, including product discounts and exclusive access to tips and techniques. …and the most exciting is a free membership in our Beta testing team where you will see new products and be able to test them before they are in production. What You Get? If you qualify for the program, you will receive a 40% product discount online at www.KeysPure.com and receive an industry insider newsletter sent out to your email on a periodic basis. What We Get. Our benefit is a discrete group of professionals that help guide us to develop better more effective products for you and consumers. What Can You Do for Us? Talk us up and get more makeup artists to signup for this program. The more artists that are signed up, the more we can learn from you and your peers. That is priceless for us. DO YOU QUALIFY? The Pro requirements are as follows: Send an email to Mickey@keyspure.com with the following: Name Address Years in business Area of work/practice website if available Along with an image of two of the following: Business card with name and […]

The American Organic Hustle – Understanding The Misunderstood

A customer contacted Keys Customer Service with three fundamental questions. The questions are mostly about being organic and safety as well as functionality. I have the answers, and they might not be what you think.

They Asked:

I am thinking of getting Keys MetaClean Healing Soap & Shampoo, it says there is >85% organic content, what is the rest that is not organic in this shampoo?

2. When you list on the right the vitamins/actions, are you indicating that the actual ingredient is providing those vitamins, for example, Avocado Oil gives Retinol vitamin or is Retinol separate from the Avocado Oil?

3. What is it in here that can be unsafe for some individuals since it is not complete 0 on safe scale

Read my answers in our latest article on Clean Green Cafe.

Keys has a New Super Store.

Visit www.KeysPure.com and register.

Why? We realize last year that there was a significant demographic shift happening. Last year 85% of our customers purchased our website from a desktop or laptop computer. Over the last year, that number has flipped to 80+% of our customers purchase Keys products using a smartphone or tablet computer. What that meant to us was a need to redesign our entire store from the ground up around smartphone and tablet technologies while maintaining simple use on laptops and desktops. It was hard, but we are up and running.

Here are a few things you will notice:
• Simple and complicated interface
• Fast! processing and simplified checkout for Desktop, Laptop, Tablets and Smartphones
• You can choose to save your credit card information. (not on our site, but called from Authorize.net Merchant Bank…Super Secure!)
• Ordering is 2X faster than before

SPECIAL NOTE: If you have saved our old store as a Bookmark, you will have to access the new store by entering www.KeysPure.com in your browser or by Clicking Here.

InfoGram™ – New Keys ‘Quick-Reads’ Mini-Blog

In keeping with the times, we created a new area of Clean Green Cafe blog for quick informational bites. Infograms™ are focused on helping you understand our product applications. Infograms will offer tips and tricks as well as educational information. We will bring you industry news and our perspective on various important subjects. Clean Green Cafe will continue to have in-depth content while Infograms will be quick short bits of information. Often there will be crossover content where Infogram’s will link to larger more profound article on the Clean Green Cafe Side. Click Here to go straight to Keys InfoGram’s

Apple – The Next Revolution in Healthcare & Wellness…A Keys Perspective

This article by Bob Root talks about how Apple may just save your life and those who you love. Take a walk into the near future with Bob.

Congrats America! You Did It. You Voted With Your Wallets

In an unprecedented trend shift over the last three years, grocery store shelves have displaced conventional products for natural alternatives. People voted with their wallets. The message is simple, don’t donate to lost causes, vote with your wallets. Money talks!

Get Wise! – A New Skin Health Book by Bob Root – Well, sort of…

Get Wise is a new serial eBook being written by Bob Root, Keys Scientist and Founder. It is a serial episodic book about understand your skin health. It will be released chapter by chapter as they are written. It has a beginning, but may have no end.

FDA Bans Triclosan – EPA, Your Turn

In my book Chemical-Free Skin Health published in 2010, I pointed out the health risks of Triclosan including cancer, hormone disruption. Now it is time to look at the vast amount of other products that us Triclosan. EPA, your next!

Keys Saves You Time and Money – Buy Direct or From Our Resellers

You can buy Keys products from our dealer network or direct from us online. Learn more about the benefits of both ways to purchase.

Super Lice – RediCare Works!

There are reports all over the US of a resistant strain of super lice that are not controlled by convention lice treatments. I have been aware of this for a couple of years, but without someone raising the warning flag, my words have fallen short. Our customers have reported that our RediCare is not only highly effective at repelling initial lice infestation, but also kills the lice.

Safe Cosmetics Campaign & Keys – Red Lists

Safe Cosmetics has recently done a great job of updating their website and social media efforts. What we are especially pleased with is that they have come up with a great visual reference of what chemicals to avoid based on product function.

Don’t Freak Out. Its Mostly Good Bacteria. Keys DIY

This Keys DIY is actually a great science project for kids to learn about bacteria in their environment. Make bacteria handprints instead of paint? Curious, read more!

Keys Congrats Ele Keats – Insidious 3 Movie Opens Big

Our own best friend, Ele Keats stars in the movie Insidious 3 premiering this weekend in Hollywood. Congrats Ele!

EWG Sun Safety Campaign – Keys Supports Effort

Keys is a proud supporter of the EWG Sun Safety Campaign. For over ten years, Keys CEO, Wendy Steele, has pounded on the industry to create a campaign to educate end users about the effects of UVA and UVB radiation.

Polluted Pets – What are we doing?

I am raising a red flag when it comes to our pets and the environment. In my book, Chemical-Free Skin Health® I pointed out that about 50 years ago just about everything we put on our skin or came in contact with was naturally derived. Now nearly 95% is synthetic. There are now tens of thousands of chemicals that are in use that have never been tested for safety. Worse, our pets are exposed in direct contact to hundreds of more chemicals for the shear reason that they typically where no shoes, clothing and dogs tend to lead with their noses. This reality is played out in the article from the Environmental Working Group showing industrial chemical toxins at alarming high rates compare to humans. In 2007, I was a founding member of Pets for the Environment which was a spin-off of the EWG. It was just coming into vogue when the Melamine was discovered in food additives being made in China. The timing was good, but because of budget cuts and Congressional naivete, the project did not last. Now, we are trying to bring it back into public eye because of the results below and the continued exposure of our pets to toxic […]

Parabens – Just another Dirty Dozen Chemical?

Parabens…Good Guys or Bad Guys? As a part of my ongoing series of looking at the Dirty Dozen Chemicals shown to provide elevated cancer rates in people and animals, in this article, I outline why we do not use parabens leaving the judgmental diagnosis to the NGO’s attacking them. The Dirty Dozen Chemicals are a list of 12 developed originally by the Marin County Cancer Project which at the time, had the highest Cancer Rates in the US. Followed by Search For The Cause and Teens Turning Green the list is now designated the Dirty Thirty. To get started, parabens are chemical bactericides and germicides that are in 95% of pet skin care products. Said, there is a lot of debate whether they are good or bad for our pets. My take is that they are contributing to elevated cancer rates for our dogs. We think we are helping them, but just maybe we are shortening their lives. So, are parabens good guys or bad guys? Both it seems and there is a why we do not use them as well.