Alternative Skin: My Annual Plea The meaning of alternative skin health for me is me taking responsibility for my skin health. Being responsible for me as the manager of me. Yes, I consult with doctors and experts, but I am ultimately responsible for my well-being and my skin health.  So are you. Keys’ quest for skin health began in 1996 when I was diagnosed and treated for Melanoma skin cancer. A successful Mohs surgery found me afflicted with all sorts of skin disorders from the chemicals in the prescription skincare that was my post-surgery regimen. I said to my boyfriend, “I want to feel good about myself and solve my skin problems. It is no surprise that our mission statement for Keys when it became a real products company was that, “We solve skin problems and make people feel good.” That was nearly 24 years ago. I was shocked when I eliminated a specific list of chemicals called the “Dirty Dozen” that my skin disorders disappeared. We used the phrase “Chemical-Free Skin Health,” which riled even our friends in the industry. They said, “Everything is a chemical.” Not wanting to piss off their supporters, we understood that the phrase meant […]